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Threaded Narratives - Interior design

Project Type

Interior Design for fashion store

Materials & method

Digital drawings in rhino and photoshop

Year

2024

Role

Co-designer in collaboration with Helia Varshosaz

This space merges a designer’s studio with a fashion store, inviting customers to step into the heart of creation. It’s a place where the journey from concept to garment unfolds before your eyes, sparking a dialogue between designer and wearer. Each piece becomes more than just fabric — it carries a story woven into its threads. You don’t simply buy pants; you discover why this textile was chosen, how the pockets were shaped. Questions are encouraged, and in their answers, the garment gains new meaning.

At the center, a long table serves as workspace, meeting point, and runway. Here, designers sketch, sew, and prototype in full view, blurring the lines between fashion and storytelling, inviting you into the creative process itself.

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